Carta vs Countingup

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Carta compared with Countingup
Detail	Carta	Countingup
What it does	The End-to-End Suite Connecting Private Capital	The business bank account with built-in accounting & tax
Stage	Not given	Not given
Founded	Not given	2017
Based in	GB	GB
Pricing model	subscription	subscription
Pricing	Carta offers tiered pricing plans for equity and fund management, including Carta Launch as a free option for early-stage founders.	Free 3-month trial, then £5/month (£0-£750 deposits), £12/month (£750.01-£7,500 deposits), or £20/month (unlimited deposits). All features included.
Key features	Cap Table Management Valuations Fund Administration AI-powered Redlining and Contracts Fund Forecasting KYC/AML Compliance Deal CRM LP Portfolio Analytics Carta Plugins for Claude Share Plans Management	Automatic transaction categorisation Invoice creation and sending Receipt capture and storage Real-time tax estimates VAT filing integration Tax pot savings account Payment tracking and invoicing Cashflow and performance tracking Accountant Hub integration
What makes it different	End-to-end connectivity across equity, fund and portfolio management Agentic intelligence with AI-powered workflows World-class expert services included Real-time data synchronization across functions Integrated compliance and tax automation	All-in-one app combining banking, accounting and tax Automatic bookkeeping categorisation FSCS protection up to £120,000 Free 3-month trial
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	79 no change since last check	53 no change since last check
Trust Flow (Majestic)	37	28
Citation Flow (Majestic)	56	43
Referring domains (Majestic)	7765	1625

6 details filled in for both companies.

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